What types of paid advertising do you offer?

We offer Google Ads, Facebook Ads, Instagram Ads, X Ads, and LinkedIn Ads, designed to maximize ROI.

How do you create effective ad campaigns?

We target your ideal audience, create engaging ads, and optimize for conversions with visuals and compelling calls to action.

How is the budget for a campaign determined?

Based on your goals, target audience, and platform choice.

How do you measure campaign success?

We track metrics like CTR, CPC, ROAS, and ROI, providing detailed performance reports.

Services / GEO & AEO

AEO Services in Vermont

Vermont runs on reputation and trust, and AI tools are now part of how buyers build that trust before they pick up the phone. As a GEO agency in Vermont, Freitag helps local businesses get found in those conversations.

Let's Get AI to Recommend You

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Trusted by Vermont Businesses

GEO and AEO Services for VT Businesses

A proven framework to make AI tools recommend your business. Four focused pillars, a clear process, and results you can track every single month.

Conversational Keyword & Prompt Research

We find the questions your buyers are already asking AI tools, then optimize your content to be the source those tools pull from.

Discovery of high-intent AI prompts in your industry
Conversational keyword mapping aligned with how buyers talk to AI
Content and on-page optimization for AI query formats
Ongoing prompt tracking as AI search behavior evolves

AI-Readable Site Structure

For an AI model to recommend your business, it first has to understand it. We build the technical foundation that makes that possible.

Structured data and schema markup implementation
Entity definition and optimization for AI comprehension
Content architecture aligned with how LLMs extract information
Technical site review focused on AI readability

Brand Authority & Reputation Signals

Trust is currency in any market, and AI models respond to trust signals the same way buyers do. We build the off-site authority that makes AI recommend you with confidence.

Brand citation building across the sources AI models reference
Review and reputation management across AI-monitored platforms
Off-site authority signals that strengthen AI brand confidence
Ongoing monitoring of how your brand appears across AI-cited sources

AI Visibility Tracking

We track how your business appears across every AI platform that matters, so you always know where you stand and what's moving.

Share of voice tracking across all major AI platforms
Sentiment score analysis of your brand in AI-generated answers
Individual prompt tracking to monitor positioning over time
Coverage across Google AI Overviews, AI Mode, Gemini, Perplexity, ChatGPT, and Claude

Wondering how your business shows up in AI search? Get a free AI Visibility Report and see exactly where you stand and what it takes to get recommended first.

Industries We Work With

We work with home services, manufacturing, and e-commerce businesses across Vermont, industries where being recommended by AI tools means real business, not just clicks.

Home Services

Vermont homeowners increasingly turn to AI tools before they pick up the phone. We build the AI visibility that puts your home services business in front of them at exactly that moment.

New Hampshire A person in a blue jacket writes in a notebook while looking at a laptop displaying a speedometer graphic at a workshop table. Marketing Agency

Manufacturing

Vermont manufacturers often serve buyers outside the state who begin discovery with AI tools. We build the AI presence that puts your capabilities in front of those out-of-market buyers at the start of their search.

E-Commerce and Retail

Vermont retailers and e-commerce brands have a story worth telling, and AI tools are a powerful channel to tell it. We build the AI visibility that puts your brand in front of buyers who are asking for exactly what you offer.

Buyers are turning to AI tools before they pick up the phone. If your business isn’t showing up in those answers, someone else is. Let’s change that.

New Hampshire Bar chart showing nine categories with respective visibility percentages; the first three bars are highest, with the rest significantly lower. Marketing Agency

Why Choose Freitag

Smart Strategy. Tailored to You.

Local expertise

We know the local market and how to position you in it.

Proven results

50+ clients strong, with a 5-star Google track record.

Full-Service Agency

SEO, ads, social, web design & more, all under one roof.

Transparent Pricing

Clear reports, regular check-ins, no surprises.

Dedicated Team

Specialists of every area who know your industry and execute at a high level.

Just a call away

Accessible, responsive, and here when you need us.

Frequently Asked Questions

What is GEO (Generative Engine Optimization)?

GEO is the work of making sure AI tools — like ChatGPT, Gemini, and Perplexity — recognize, trust, and cite your business when users ask for recommendations. It’s different from traditional SEO in that the goal isn’t a ranked link — it’s being part of the AI-generated answer that appears before any links.

What is the difference between GEO and AEO?

Not much, practically speaking. GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) both aim to get your business mentioned and cited by AI tools. Different agencies use different labels, but the strategy is the same — understand how AI surfaces information, and build your presence accordingly.

How is my business currently performing in AI search?

A simple test: ask ChatGPT, Gemini, or Perplexity for a business like yours in Vermont. If nothing comes up, your AI visibility is at zero. Then check Google for your most important keywords — if AI Overviews are appearing at the top, organic clicks are already going elsewhere. That gap is your starting point.

Does my Vermont business need GEO services?

If leads from search matter to your business, yes. AI Overviews are already at the top of Google for a wide range of searches, and more buyers — even in smaller Vermont markets — are turning to AI tools before they contact a business. This is already affecting traffic and leads. Getting ahead of it now costs less than catching up later.