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Services

High-Performance
PPC Agency for
HVAC Brands

Our PPC management for HVAC businesses focuses on building targeted, data-driven campaigns that connect you with customers in your service area. From installs to seasonal maintenance, we help HVAC companies reach the right people at the right time, maximizing every ad dollar.

★★★★★
50+ 5 Star Reviews

Real Results from Real Clients

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+300% website traffic in 3 months

for The Keene Axe House

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50+ #1 keyword rankings

(local + regional) for DTF New England

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+1,250% Meta purchases MoM

for Earth, Sky & Water after just 1 month with Freitag

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205% leads MoM

for Bergeron with –29% CPL and +22% CVR in month 2

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+524% Instagram reach MoM

for Earth, Sky & Water — 62K+ accounts reached in one month

Interested in working together?

Contact us & let’s chat.

(603) 352-5600
hello@freitagmarketing.com
310 Marlboro St Suite 262, Keene, NH 03431

Real Results from Real Campaigns

  • +205% leads MoM with –29% lower CPL and +22% conversion rate in month 2
  • +229% Google purchases QoQ for Earth, Sky & Water — 19% conversion rate in Q2
  • +1,250% Meta purchases MoM for Earth, Sky & Water after just 1 month with Freitag
  • +162% YoY lead growth for CCMS with –63% CPL, on the same budget

How We Approach PPC Management for HVAC

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Campaigns That Drive Real Growth

We design PPC campaigns around real outcomes. Whether you’re aiming for better lead quality, stronger return on ad spend, or more local traction, we tailor everything to what matters most to your business.

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Local Targeting

Our targeting is sharp and local. We use high-intent keywords and location-specific filters so your ads show up right when your ideal customers are searching, not a moment too early or too late.

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Ad Creative That Reflects Your Brand

We create ads that look and sound like your brand. Every headline, visual, and CTA is built to capture attention and drive action.

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Landing Pages Built for Conversions

We don’t stop at the click. We build and optimize landing pages that load fast, feel clear, and convert better, so your budget goes further.

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Smarter Budgeting

Your budget isn’t static, and neither is our approach. We shift spending based on seasonality, product launches, and demand to ensure that your money is always working smart.

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Clear Reporting & Continuous Optimization

We report clearly and optimize constantly. You’ll get regular updates on leads, sales, and ROI. Every campaign improves over time because we’re always watching, testing, and improving.

Platforms We Manage

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Why HVAC Businesses Need PPC That Hits the Mark

In HVAC, timing and visibility can mean the difference between a new customer and a missed opportunity. PPC helps your business appear when people search for heating and cooling solutions, right when they need them.
Here’s why paid ads are a smart growth lever for HVAC businesses:

Reach High-Intent Customers Get in front of homeowners or business owners who are actively searching for HVAC repairs, installs, or maintenance.
Own Your Local Area Target service areas by zip code, city, or region with campaigns built to reflect local demand and seasonal trends.
Stay in Control of Spend Ramp up during busy months, slow down in off-seasons, your ad spend adapts to your workflow.
Track Real Results Monitor lead flow, clicks, and conversions with transparent, real-time reporting that guides smarter decisions.
Adapt to Seasonal Needs From heat waves to cold snaps, launch timely campaigns that align with the services people need most, when they need them.

Built for Results. Backed by Experience

As a HVAC PPC agency, we don’t just “run ads”, we track what matters: revenue, return, and what’s driving actual results. We run tests, tweak bids, update creatives, and pause what’s not working. You’ll always know where your money’s going and what it’s bringing back.

check icon Certified Strategists – Google & Meta certified with multi-industry experience
check icon Transparent Reporting – No hidden fees, no long-term contracts, just clear performance insights
check icon HVAC Expertise –We understand the nuances of the HVAC industry and tailor every campaign to match its unique challenges and opportunities
check icon In-House Creative Team –High-converting ad copy, visuals, and landing pages built to perform
check icon Flexible Optimization Plans – Weekly or biweekly performance updates + monthly strategy calls (based on your preference)

They Trust Us With Their PPC Campaigns

Here are a few brands we’ve helped grow through strategic paid media.

Ready to Grow?

Let’s Chat

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GOT QUESTIONS?

We’re here to help you

How much should a HVAC company spend on PPC?
It depends on your goals, how competitive your space is, and where you want to show up. As a HVAC PPC company, we’ll help you build a budget that makes sense for your business and actually has room to perform.
How soon will PPC services start showing results?

Most campaigns start showing early signals within the first few weeks. Real performance builds as we gather data, test creative, and optimize based on what’s working.

Can I pause or adjust campaigns?

You can, but we recommend giving campaigns a bit of runway before making big changes. That way, we can collect enough data to make wise decisions instead of reacting too soon.

What platforms do you run ads on?
We run ads on Google and Meta (Facebook and Instagram). Our PPC for HVAC approach means we focus on the platforms that move the needle for your business.

Proudly Serving New England & Beyond

We help businesses across New England run smarter, better-performing marketing campaigns.

Whether you’re in a major city or a smaller town, our team builds strategies tailored to your audience, goals, and local market.

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Areas we serve

We help local HVAC companies across New England thrive in their markets.

Let’s Get You More Clicks — Without the Guesswork

You shouldn’t have to wonder if your ads are working. At Freitag Marketing, we make sure every click has a purpose and a plan behind it.

Insights & Ideas

PPC