Have you ever searched for your HVAC company and seen a competitor’s ad show up above your own website on the search engine results page? This happens when another business bids on your company name or closely related terms, also known as branded keywords. In New...
Social Media
The 3 Social Media Trends We Are Paying Attention To in New Hampshire, Vermont, and Massachusetts
Introduction: In today's digital age, social media plays a crucial role in the success of businesses across various industries. As business owners in New Hampshire, Vermont, and Massachusetts, it's essential to stay updated on the latest social media trends to ensure...
Employer Branding for Manufacturing in 2024: A Comprehensive Guide
In the ever-evolving landscape of manufacturing, employer branding has taken center stage as a critical component for attracting and retaining top talent. As we delve into 2024, it becomes increasingly evident that harnessing the power of a strong employer brand is...
The Role of Branding in Small Business Success
Strong branding is essential for small business success in today's competitive business landscape. Effective branding sets your business apart, creates a lasting impression, and builds a loyal customer base. For small businesses in Keene and Boston, developing a...
Building a Strong Brand Identity for Your Home Service Business
In the competitive home service industry, a solid brand identity is crucial for standing out, attracting customers, and building trust with your target audience. Your brand is more than just a logo or a tagline; it's people's overall perception of your business. It...
The Power of Online Reviews: A Comprehensive Guide on How to Obtain and Leverage Them to Grow Your Business
Introduction Online reviews have become crucial to a business's reputation and success in today's digital age. For businesses, especially in the home service industry, small retail shops, restaurants, HVAC companies, and other small to medium-sized businesses across...
Maximizing Growth: Home Service Businesses and the Power of Social Media
In today's dynamic digital landscape, the role of social media in business growth cannot be overstated. For home service businesses looking to expand their reach and attract new customers, leveraging social media platforms effectively can significantly impact their...
Case Study: How We Boosted Online Sales for a Keene Boutique Store
When a charming boutique store in Keene, New Hampshire, approached Freitag Marketing for help with boosting their online sales, we were excited to take on the challenge. The boutique, known for its unique and stylish products, had a loyal local customer base but...
How to Create an Engaging Social Media Strategy for Small Businesses
In today’s digital age, social media is an indispensable tool for small businesses. It provides a platform to engage with customers, build brand awareness, and drive sales. However, creating an effective social media strategy requires careful planning and execution....
Enhancing Brand Identity: What a Graphic Design Agency Offers in the Digital Era
Graphic design agencies are powerful tailors of digital attire, molding brands to fit seamlessly into the vast digital landscape. They achieve this through logo creation, typography, website development, email design, crafting compelling social media graphics, and...










