Meet Gaspar – Our Web Architect
Gaspar believes in building things that last. Whether it is an off-grid cabin in Patagonia or a high-performance e-commerce site, the philosophy is the same: strong foundations and efficiency. As our Head of Web Development, he bridges the gap between complex code and seamless user experiences.
About Gaspar
Gaspar ensures that Freitag websites aren’t just pretty faces, they are high-performance machines. He specializes in creating “future-proof” sites using clean code that is easy to maintain and incredibly fast. His unique skillset combines hard-core development with deep SEO knowledge, ensuring every site is optimized for Google from the very first line of code.At the agency, Gaspar is the go-to problem solver. From Zapier automations to custom liquid code in Shopify, he builds the technical infrastructure that allows our marketing strategies to function without a hitch.
A quote from Gaspar
“Collect moments, not things.”
Gaspar’s Work Philosophy in One Quote
“Build fast, clean, and future-proof. It’s important to create websites that not only load quickly but use clean code that’s easy to maintain. We ensure the site remains functional and adaptable without unnecessary complexity.”
Let’s Connect
Background & Experience
Gaspar’s professional life mirrors his personal one: adventurous, resilient, and technical. With a background that includes C2 English certification and Wilderness First Response, he brings a unique “prepared for anything” mindset to web development. He masters the tools others find daunting, from technical server configurations to complex API integrations.
Specialties:
- CMS Development: WordPress (Elementor/Divi) & Shopify (Liquid).
- Performance: Speed optimization and core web vitals.
- Automation: Zapier and workflow integration.
Featured Client Work
Case Study: Premier Hoops
Web Design that drives Growth
Learn how we designed a modern, engaging, visually appealing, and professional website that reflects Premier Hoops’ dynamic spirit. With user-friendly navigation, users can easily find program information and schedules.
Gaspar’s Certifications or Courses
- WordPress Security & SEO
- Shopify Development
- Technical SEO Specialist
- C2 English Certification
When Gaspar Isn’t Talking Strategy...
He is likely hanging off the side of a mountain or building something with his hands. Gaspar thrives in the outdoors, training, climbing, and working on his dream of an off-grid base in Patagonia. He values silence, wild animals, and the discipline of a hard workout followed by a chill reset.
Read More from Gaspar

