Have you ever searched for your HVAC company and seen a competitor’s ad show up above your own website on the search engine results page? This happens when another business bids on your company name or closely related terms, also known as branded keywords. In New...
The days of snowflake icons and phone-book-style websites are over. Today’s HVAC companies need sites that feel sharp, modern, and clean, while still organizing a large amount of information without overwhelming visitors. At Freitag Marketing, we believe you shouldn’t...
As an HVAC digital marketing agency, we love seeing homeowners of all sizes succeed. We love seeing the results of our collaboration with them in the form of charts, and there’s nothing better than seeing clear results in conversions when we make a strategic change to...
In the ever-evolving landscape of manufacturing, employer branding has taken center stage as a critical component for attracting and retaining top talent. As we delve into 2024, it becomes increasingly evident that harnessing the power of a strong employer brand is...
Strong branding is essential for small business success in today's competitive business landscape. Effective branding sets your business apart, creates a lasting impression, and builds a loyal customer base. For small businesses in Keene and Boston, developing a...
In the competitive home service industry, a solid brand identity is crucial for standing out, attracting customers, and building trust with your target audience. Your brand is more than just a logo or a tagline; it's people's overall perception of your business. It...
When a charming boutique store in Keene, New Hampshire, approached Freitag Marketing for help with boosting their online sales, we were excited to take on the challenge. The boutique, known for its unique and stylish products, had a loyal local customer base but...
As we enter 2024, web design trends continue evolving, offering new ways to enhance your online presence. For small businesses in New England, staying updated with these trends can significantly impact your brand’s image and user experience. Here are the top five web...
Graphic design agencies are powerful tailors of digital attire, molding brands to fit seamlessly into the vast digital landscape. They achieve this through logo creation, typography, website development, email design, crafting compelling social media graphics, and...
If you’re planning to rebrand your portable storage company, you might be doing so for various reasons, such as acquiring a new facility, seeking uniformity across multiple sites, or simply wishing to refresh your brand image. Rebranding offers numerous advantages,...